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On Saturday, 19th October, Seek Foundation, in collaboration with St. Britto’s College Seek Initiative, organized an Awareness Program aimed at empowering rural women in the villages of Kandigai and Perunagar in Uthiramerur district. This initiative was part of the foundation’s ongoing efforts to support women’s entrepreneurship and self-reliance.

The program also served as an opportunity for St. Britto’s College (SBC) students to engage with the community, fostering a sense of social responsibility. 15 students and 2 faculty members volunteered for the event, conducting various warm-up activities to create a friendly and engaging atmosphere for the women participants.

Ms. Manasha and Ms. Sneha, from the BBA & MBA departments, led a session on how to start a YouTube channel and use it as a platform to promote small businesses, encouraging women to become entrepreneurs. Mr. Thiyagarajan, a senior faculty member of shipping, emphasized the importance of opening bank accounts and explained the benefits of joining women’s groups (Magalir Kuzhu) for self-employment and skill development. Mrs. Persis Jemima, from the management studies department, shared insights on revenue generation and the potential of mushroom cultivation as a sustainable business option.

To add a touch of fun and break the monotony, interactive games such as lucky draw, lucky corner, musical chairs, and tower building were conducted, with prizes given to the winners. About 45 women actively participated, voicing their queries and leaving the event inspired to explore small business ventures.

This program highlighted Seek Foundation’s mission of empowering rural communities by expanding resources and fostering entrepreneurship among women, furthering its objective of economic upliftment and self-reliance.

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